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Meta Pauses Planned Ad Terms Updates, Keeping Current Rules

Meta has paused planned changes to its commercial terms, product catalogue terms, self-serve ad terms and rules for generative AI in ad creatives. The current rules will stay in place for now, so the updates will not take effect as scheduled.

Quick glossaryMeta, generative AI, ad creative
Meta
Meta is the US company behind Facebook, Instagram and WhatsApp, best known for its social media apps.
generative AI
AI that creates new content such as images, text or audio, rather than only analysing existing information.
ad creative
The images, videos and text that an advertiser uses in an advert shown to people online.
Economic Times Tech
Burning Potato score: 70%

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