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Lava Phones to Cost Up to ₹3,000 More

Lava says it will raise smartphone prices by up to ₹3,000. The company has mainly sold phones in the sub-₹30,000 budget range and is focused on budget and mid-range segments. Buyers in these segments may feel the change most.

Context

Context: Lava is an Indian smartphone brand known for budget phones, and this rise lands in the segment where buyers are most price-sensitive. Mid-range phones sit just above that tier, so their buyers may also watch prices closely.

The Hindu
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