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Figma Plans AI Credits and Own Model to Lift Margins

Figma's finance chief said the design software company plans to earn more from its AI features through credits. It also plans to use its own in-house AI model to power tasks on its platform. The aim is to strengthen profit margins.

Quick glossaryFigma, credits, margins
Figma
Figma is a web-based software company best known for its design tools used to build apps and websites.
credits
A unit of usage bought in advance, which customers spend each time they use a paid feature.
margins
The share of money a company keeps from its sales after paying the costs of making them.
Economic Times Tech
Burning Potato score: 55%

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